We Support Human Leadership by Leveraging Intelligent Systems

Two business professionals, a man and a woman, are sitting at a desk giving each other a high five in a bright office with large windows, a brick wall, and work documents scattered on the desk.
A diverse group of professionals sitting at a large conference table in a modern office, engaged in a meeting, with laptops and tablets in front of them, large windows letting in natural light, and city buildings visible outside.

Our Story

Irina founded IPMHAUS to bring clarity and automation for Marketing growth.

With a Master’s degree in Social Media Marketing and experience across retail and oil and gas, she works with marketing teams in complex, fast-moving environments.

She believes AI should elevate people’s best work, and focuses on building internal AI capability so teams can leverage it for growth in a tailored, practical way.

Executive personal branding

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AI marketing automation

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Brand positioning and messaging

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Content repurposing systems

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Executive personal branding · AI marketing automation · Brand positioning and messaging · Content repurposing systems ·

Our Services

  • Strategy and positioning

    Positioning and messaging framework
    Audience and offer clarity
    Thought leadership themes
    Content pillars and voice guidelines with monthly Content plan with formats and prompts.

  • Content repurposing

    podcasts into posts
    keynotes into campaigns
    founder notes into a month of content
    one strong idea into multiple formats

  • AI Leveraging for Social Media Training

    We help businesses use AI in a practical, controlled way to support content creation, planning, and distribution. The goal is not automation for its own sake, but better consistency, speed, and structure without losing voice or standards.

  • Growth Systems and Execution

    We design and manage repeatable systems that turn ideas into ongoing visibility and opportunity. This includes workflows, campaign structure, performance review, and refinement over time.

Why The U.A.E. is Our Home

We chose the United Arab Emirates because innovation here moves quickly and is supported by a culture that values collaboration. Ideas are not over-theorized; they are discussed openly, tested in practice, and improved through real cooperation between people who want to build. That pace and openness matter to us.

IPMHAUS designs strategy and trains teams to operate modern systems, and that work depends on trust, shared ambition, and the ability to move forward without friction. The UAE offers an environment where global perspectives come together, decisions are made with confidence, and progress is driven by partnership rather than competition.

Being based here is not a statement. It is a practical choice that reflects how we work and the kind of future our clients are preparing for.

Our Process

Office interior with grey walls, wooden furniture, potted plant, and an eagle perched on a branch in the foreground. Text on the wall reads, 'The future belongs to those with the courage to adapt, advance & build it!'

It usually starts with a clear idea…

Sometimes it’s a business taking shape. Sometimes it’s years of experience that finally deserve a voice. And sometimes it’s a leader who knows what they’re building, but not yet how to articulate it in a way others immediately understand.

We work with founders and executives at that exact point.

LET’S CHAT

Contact us today to discuss your objectives and how we can help you get you there.